Video content triggers an almost instant emotional response, it builds community, and allows you to deliver a feeling wrapped in your business/brands key messaging points and voice.

Consumers prefer to learn about a new product or service through video because it’s easy to digest, entertaining, and engaging, and marketers like it because it can provide a huge return on investment (ROI) through various channels.

If that isn’t enough to convince you, just take a look at the stats:

• 90% of consumers claim a video will help them make a purchasing decision.
• scale up your website conversion by 80%
• outperform still content by 5x
• increase user understanding of products/services by 94%

We always recommend starting with a clear picture of what outcome you want to achieve
and relating that back to the video that will have the biggest impact on your business. For example, if you are trying to build brand awareness and clearly communicate your business’s value proposition — a brand story video is perfect for that. Now if you wanted to provide social proof of your services you could opt for a testimonial video or If you’re looking to launch a new product or service, an explainer video or case study might just do the trick.

This same way of thinking can be applied for internal goals and outcomes such as recruitment and onboarding. Today, video is a holistic business approach, meaning video content should be produced by all teams in a conversational, actionable, and measurable way.

The short answer however is simple — get in touch!

Our projects generally start at $2K and much like your story, our pricing is unique to you and is based on the scope of your project (ie. number of deliverables, location, post-production treatment, etc.).

As your makers and marketers our role is to align your business goals with the content pieces that will bring you the most value, sustained relevance, and reach — the best bang for your budget.

At Fisheye we’re a full-service video marketing agency, built of in-house creative visionaries with marketing mindsets. We work collaboratively with our clients to provide unique strategies with the beating heart — video at their core.

Why video; well because it’s our passion, it works, and for the simple fact that video is no longer just one piece of a business’s overall marketing plan, it’s the centre cog, central to your outreach and campaign efforts, and not to mention essential to any social strategy.

Whether you’re working with us on a project basis or keen to go all in with one of our fisheye-flex retainer models, one thing is certain, you’ll have a team of practitioners by your side every step of the way. From audience discovery and content planning, to production, post, strategic distribution and paid ad strategy, marketing your business is our business.

At Fisheye we provide a full end-to-end video service, helping you bring your idea to life from the ideation stages through to its post-production treatment and delivery.

Although every project will have an approach unique to its requirements, generally engaging our video services will entail:

Ideation and narrative development.
This is where we deep dive into your project, the messaging and intent behind it. Fuelled by coffee and great ideas, as a team we define the look and feel, crafting a solid narrative that provides your clients with value in an approachable and engaging manner. This will form the back-bone of your vision and where interview prompts and/or scripting will derive from. At this stage you’ll be meet one of our production power-houses who will be your dedicated point of contact every step of the way.

pre-production.
We’ll provide you with a complete agency approach, meaning you’ll spend less time streamlining the details and have more time to focus on the bigger picture. From shot lists, location scouting, and talent casting to call sheets and everything in between, we’ll ensure a smooth process on and off set.

production.
No two shoot days are ever alike, however we can guarantee a few things:

• Your shoot schedule will be completely outlined for you ahead of the date in the form of a call sheet. This will be sent across to all parties involved pinpointing contact details, locations, and what is being filmed with who and when.
• Your production team will provide you and your team with all the guidance you need to ensure you feel comfortable and confident on-camera.
• We’ll keep it light and fun on-set.

post-production.
This is where the magic happens. We ensure the footage is crisp and messaging is clear, leaving your audience blown away and content purpose-produced to convert. We have all your bases covered in-house, we’re talking sound design, colour grading, VFX, and a killer licensed music track. The result is an end product that not only tells a story, but also captivates viewers in the process.

Delivery.
We’re an agile team, comfortable with even the quickest of turnarounds. We know the importance of meeting project timelines and can work a schedule to suit your needs. As a general rule of thumb we ensure all videos are digitally delivered within 5-10-business days of wrapping production.

Video is obviously the beating heart of our agency. In fact, we don’t believe digital marketing should exist without it.
But we’re not just a one trick pony… or should we say fish? From discovering your ideal customer, uncovering their purchasing journey, setting up and running paid advertising to reach those customers, and guiding you on your organic strategy, we offer a complete suite of marketing services to take your future customers from stranger to raving fanatic.

Audience Discovery & Journey Mapping

Content Creation

Paid Ads Setup & Management

Custom Monthly Reporting

If your customers exist on Facebook, Instagram, LinkedIN, or Youtube, we guarantee our content, paired with the paid ads we create and run on your behalf will take your relationship with your target audience to the next level.